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Originally Posted by Sil_liS
You were calling it a conspiracy theory. It's just marketing.
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Nope, I call it what it is. There is exactly zero evidence of Apple deliberately creating artificial shortages for marketing purposes. If you have any, produce it. There are also zero compelling reasons to believe they would do so. I always read this theory on the internet promoted by people who think they've caught on to some scheme, but it just sounds like a stupid idea a person would come up with in a comedy caper movie. Not being able to satisfy consumer demand is a much bigger hit to your stock price and reputation than any news report about pre-orders being sold out. This just doesn't happen. There is no traction in it.
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With the current manufacturing process, if they would have released the new iPhones in October they would have had enough to satisfy the market for the demand on release.
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Actually, you don't know anything about Apple's manufacturing process, so this is empty conjecture. The first thing to note is that not even Apple can perfectly gauge demand for its product, demonstrated by the fact they they revised their Q4 guidance upwards by up to $3 billion after the weekend. The second is that your proposal is antithetical to just-in-time production principles of in-process inventory management and would represent a huge business cost which would not be recouped by having more units available at launch. The third is that your proposed timing would interfere with Apple's plans to launch new iPads and Macs in October, not to mention the rest of their release schedule.
The real question is: why would Apple go to so much trouble to satisfy the Sil_liS' of the world, who have no intention of buying an iPhone anyway? This mentality of Internet Apple critics has always amused me. "I don't like you and I have no intention of buying your product, but I'm going to weigh in on every single decision you make and give my unsolicited advice on how you should change everything you do."