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Books (be they printed or digital) are works of fixed language, usually written language. If you want music, there is music; if you want video, there is cinema; if you want staging, there is theater. But literature is an art of language. Demanding the enhancement of books would only weaken our relationship to language, what has already been done by mass culture for several decades. But the opinion's author makes some confusion: he apparently sets out to criticize news organizations (that is what the title is about), but his examples come from literature (including non-fiction and entertainment). Those are different things. Journalism is not about language in the same way literature is. Journalism is about conveying information, whether by language or by images. In most newspapers' websites I've been visiting, I can get news through text, audio or video. News organizations don't think like legacy media overall. Only the book industry, because book is something else, which the journalism professor doesn't seem to grasp.
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