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I'm not sure why OP wants to have an android eink device then lock it down to reading apps only.
How about: make an android eink device. Make sure it runs the popular reading apps well, including kindle, kobo, nook, and the good third party apps like moon. Possibly some rss apps, news reading apps like flipboard. Maybe get partnership to preload a few ones.. Advertise it as an OPEN reader. Don't lock anything out. If people want to load gmail or sudoku or angry birds, let them. Just make sure your marketing is clear what the device is intended for -- as an android eink reader, capable of running apps from the google play store, but not an all around tablet.
Oh, it needs to be 4:3. 6 or 8 inch choice would be great.
Question is, who would make that device. The earl thing sounds like it is geared to outdoors / zombie apocalyse use. Something more mainstream from a major player. I'd like to see google do it to push their google books and play store. They sort of did that once, partnering with Iriver. But that thing was unremarkable, a poor ripoff of the kindle keyboard. How about a nexus eink "tablet"?
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