Quote:
Originally Posted by j.p.s
It's pretty obvious that they want the pictures so they can pick some to use for publicity and advertising. (And to privide enough friction to avoid swamping their servers and killing all demand for paid ebook sales.)
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What do you think how many people buy books from the University Press of Kentucky on a regular basis?
I think they know that there is a very small demand for this, so they choose to give away some E-Books for free with this funny loyalty program. I have to admit seeing some of this pics on tumblr is quite funny.