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Originally Posted by holymadness
Here is another perfect example of cognitive dissonance.
Apple sells hundreds of millions of devices that consistently achieve the highest customer satisfaction rankings in their respective categories...
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Ah, well, not any more. Dissonance you say?
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Samsung hits a home run with its Galaxy S III and Note II, according to a smartphone brand study released today by the American Customer Satisfaction Index (ACSI). The new study provides 2013 customer satisfaction benchmarks for 10 of the past year’s top-selling smartphone models in the United States.
Samsung’s flagship model for 2012, the S III, receives an ACSI benchmark of 84 (on a 0 to 100 scale), beating Apple’s iPhone 5 at 82, the company’s most recent smartphone offering. Another Samsung model, Note II, shares the top of list at 84. Galaxy S4 is not included because the ACSI study was fielded just prior to its launch.
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