Thread: Overstock to Amazon: "If they go to 10 cents, I'll go to 9 cents"
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Old 07-31-2013, 03:34 PM   #50
pl001
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Quote:
Originally Posted by Kumabjorn View Post
It's called rational choice. The consumer is supposed to act out of optimized self-interest. If she doesn't then the economy goes astray, companies can no longer make safe predictions and stop investing.
Sure, but there is a lot more to "optimized self-interest" than price alone. Most people can't grasp that concept anymore.
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