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Overstock to Amazon: "If they go to 10 cents, I'll go to 9 cents"
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07-31-2013, 02:31 PM
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Kumabjorn
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Join Date: Jul 2010
Location: Sweden
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It's called rational choice. The consumer is supposed to act out of optimized self-interest. If she doesn't then the economy goes astray, companies can no longer make safe predictions and stop investing.
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