Quote:
Originally Posted by BWinmill
Things like the doctorine of first sale, lending books to friends, reading books on another vendors' device simply doesn't register as relevant to these business people because they are focussed upon business needs rather than consumer needs.
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As far as I can see, this is often exactly the wrong way around. If you focus on your consumer's needs, then your business will problably flourish.
Yes, you may loose some sales to pirates, and to people who copy, but chances are that you gain much more sales by making it easy and hassle-free to buy stuff.
Why spend all the money and (development) time to put DRM on your books if it can be stripped out automatically, seconds after downloading the book?