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Dr. Drib · 09-22-2008, 07:20 PM

Here's the well-publicized link:

http://news.cnet.com/8301-17938_105-10034929-1.html

We see a woman holding Sony Reader, but we don't know what model it is.

The cover of this Reader seems slightly larger than mine, or else she has small hands. Is this Reader larger than the current 505?

What is the symbolism or significance of having the same man's image tripled, and YET only one of the men is really curious to look at what she's holding?!

Why are the other two men "unconcerned"?

I see obvious involvement on her face, similar to mine when I am reading.

Then we have a kind of curlicue of words circling around and about her body like angry bees. Will she get "bit" by the Sony Reader?

Let's examine the word "bit": She may be smitten by what she's reading; but, if the Reader somehow breaks, she'll be "bit" in a different way.

Perhaps the circling words tell us that what goes around comes around? Or, do these seemingly endless circling of words that loop in and out perhaps remind us that the Reader can be rotated vertically and horizontally? (At this point of reference, we vehemently refuse to make a pun.

.)

Now we come to the first recognizable sentence: A team of advertising managers probably worked for months on this one, tying in the idea of ebooks with the idea of "Chapters." Brilliant! Novel! (Pun intended.) Unusual association of words!

How good is this ad? Is this ad sucessful?

Don

09-22-2008, 07:20 PM	#1
Dr. Drib Grand Sorcerer Posts: 45,449 Karma: 59592133 Join Date: Jan 2007 Location: Peru Device: KINDLE: Oasis 3, Scribe (1st), Matcha; KOBO: Libra 2, Libra Colour	Let's analyze this ad, shall we? Here's the well-publicized link: http://news.cnet.com/8301-17938_105-10034929-1.html We see a woman holding Sony Reader, but we don't know what model it is. The cover of this Reader seems slightly larger than mine, or else she has small hands. Is this Reader larger than the current 505? What is the symbolism or significance of having the same man's image tripled, and YET only one of the men is really curious to look at what she's holding?! Why are the other two men "unconcerned"? I see obvious involvement on her face, similar to mine when I am reading. Then we have a kind of curlicue of words circling around and about her body like angry bees. Will she get "bit" by the Sony Reader? Let's examine the word "bit": She may be smitten by what she's reading; but, if the Reader somehow breaks, she'll be "bit" in a different way. Perhaps the circling words tell us that what goes around comes around? Or, do these seemingly endless circling of words that loop in and out perhaps remind us that the Reader can be rotated vertically and horizontally? (At this point of reference, we vehemently refuse to make a pun. .) Now we come to the first recognizable sentence: A team of advertising managers probably worked for months on this one, tying in the idea of ebooks with the idea of "Chapters." Brilliant! Novel! (Pun intended.) Unusual association of words! How good is this ad? Is this ad sucessful? Don Last edited by Dr. Drib; 09-22-2008 at 07:53 PM. Reason: Last sentence changed, to reflect idea of "successful."