[Tommaths]

HarryT — Whilst the survey was not merely targeted at this forum, I agree, the results aren't going to be representative of the general population. Indeed, there are quite a few limitations to this survey, but that doesn't mean that the results are worthless. As you suggested, I'm looking to get results from a more randomly-selected eBook user group as well.

Paola — My name is Tom Storr and I'm studying MSc Publishing at Edinburgh Napier University. I'm working under the supervision of Derek Allan, Lecturer at Edinburgh Napier University. My project has the approval of my department and will adhere to the University's Code of Practice on Research Ethics and Governance (2007). I believe I was forthcoming with the nature and purpose of the research and how the results will be disseminated. I would like to reiterate that participants' confidentiality will not be compromised by this research — the survey is anonymous. I hope that alleviates any of your concerns.