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Old 07-16-2013, 11:01 PM   #178
Lemurion
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Quote:
Originally Posted by leebase View Post
Just how did you expect the little guys to be able to compete on price against Amazon selling books at a loss?
BoB succeeded (before agency pricing) by discounting different books than Amazon did; and also by offering other formats.

Amazon was never selling every eBook at a loss, they were offering some as loss leaders and making it up by selling the rest at full price. BoB offered rewards dollars on almost every title which provided effective discounts that made them competitive without costing them as much as lower prices would.

Agency was what killed them, not Amazon.
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