[soulfuldog]

Of course it is the law that needs to be fixed, not the culture of paying as little tax as possible, and that is all Amazon, Starbucks, Boots, Topshop, Apple and just about every other major business are doing. The Governments have let the situation develop (I wonder how many politicians employ accountants who, as a routine part of their work, look for ways for them to pay less tax, or who are shareholders of companies and quite enjoy the dividends?), it's up to them to do something to fix it instead of making lots of noise and making fairly pointless changes.

In an ideal world they and everyone else would maybe feel morally obliged to pay as much tax as the Government wanted, but that's pie in the sky. The bottom line is they are not doing anything legally wrong, all they are doing is making their respective owners, shareholders etc as much money as possible.