Quote:
Originally Posted by BWinmill
On the other hand, the customer is a group of people as far as a business is concerned. They have probably done their market research to see what the group that they're trying to serve needs, and made design decisions based upon that. If they cannot meet the needs of a particular customer (or a group of customers that is outside their target demographic) in an economic manner or in a manner that will satisfy the group that they are trying to serve, then it is contrary to their interests to do so. In fact, they may be obligated not to do so if it hurts their profitability.
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Problem with that logic is that market competition is won on a piece of paper with check marks. Meaning that if you put options that your device has together with other device on the paper, and yours has more check marks, you don't need to do more, you won. So it ends up having a lot of nobody ever cared to have options with none of "you actually need skill to implement", in case of Kobo- you end up with hardware design that seems to be top of the line, they succeeded with their engineers, with software that many cheap knock offs would be ashamed to wear, meaning they failed to use or hire qualified programmers.
Mini- awesome little friend. Wonderful small comfortable to hold reader. Awful soft.
Kobo Touch- could easily beat Nook or Kindle if only did not have it's awful soft.
Aura- unique top shelf hardware, again same crappy soft...
People buy Kobo devices for hardware. They leave because of software and crappy customer service. It is that bad. So if people actually care that Kobo does not go belly up, they should embrace idea of improving soft, rather that chastising people for buying wrong devices, because "of course, you cant expect Kobo to ever add file manager or improve their book collection handling".
P.S. Of course Kobo logic might be, that they only need for people to be buying their product once, it should cover their costs, thus they don't feel they need to do anything more, at least Kobo passes check mark tests.