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People buying ebooks are still overwhelmingly PC users to start with. They know how to find ways to do what they want, even if that means how to read on a different device. They may be lucky or smart enough to have looked into the issue here at MR, but there are probably a great deal more who find what they need through search engines or other forums or blogs. Any who may wish to leave any walled garden they find themselves in will have no problem doing so, that many don't bother or prefer it there is just the way things are. Just one more of the strange things that people who aren't me, do.
Luck;
Ken
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