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Old 06-06-2013, 03:40 PM   #137
BoldlyDubious
what if...?
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Posts: 209
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Join Date: Feb 2011
Device: paper & electrophoretic
Quote:
Originally Posted by Dulin's Books View Post
[...] its conceivable that Sony would even try to push this under that to $399
You seem to assume that Sony will go for the consumer market. I expect instead that this type of device will be (at least initially) proposed by Sony mainly to companies and universities. If this is the case, the price point will be set to make the whole life-cycle cost of the ereader favourable when compared with the costs associated to prints and copies over the same period of time. I have no idea of how such figures are computed, but I don't expect them to comply with the rules used to set price points in the consumer market.
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