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Isn't this just a slice of the super-hero genre? Seems like Marvel's movie franchise doing awesomely well (Avengers, Iron Man, Spider Man). Not sure if books, aside from comics, are doing well.
I certainly enjoyed Peter Clines' recent "Ex-Heroes" and "Ex-Patriots" novels (super-heroes and zombies mash-up) but I don't know how well they are selling.
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