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Undoubtedly the kobo looks lovely, what with the screen real estate and the increased resolution.
I am barely holding off a purchase, maybe soon I 'll just pull the trigger and suffer through their poor software and customer support for the beautiful display.
I still think amazon's implementation of the light guide, and what other tweaks they might have performed, give it a better contrast.
That's from what I 've seen so far in pictures and video, I 've not put them side by side in version, so I could be wrong.
I'd suggest that if anyone's going to buy the aura they should be looking to buy the black version instead btw, as the perceived contrast will be improved, as with every device using a black instead of a white bezel.
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