Quote:
Originally Posted by robko
I don't know. The wording implies Serbinis saying it's only available until the end of the year'
QUOTE FROM ENGADGET:
The Aura HD is a new form factor for Kobo, a large-format reader with a high-res, 6.8-inch screen, but it's a size the company has no intention of extending beyond the end of the year. Of course, if the device proves a runaway success, Kobo would certainly be amenable to rolling out a larger-screened device as a mainstream product. "If we hear from our customers that this is the best thing since sliced bread," says Serbinis, "it's going to be hard for us not to listen to that."
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Interesting. I do wonder if that is just marketing doing their job of getting people to think "ooh, I like it, but it won't be around for long, best get one now!", and when it sells very well, possibly due to this limited nature, it's then changed to be a mainstream product.
The question then is, would those who purchased it for the fact it would be a limited edition be annoyed that it's no longer as exclusive as it was once meant to be? People can be *very* funny when it comes to things like that and it could do more harm than good. Of course the mainstream model could be slightly different than the limited one, perhaps 2GB instead of 4GB, or maybe only available in Ivory?