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Old 01-19-2006, 04:30 AM   #1
Alexander Turcic
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AdMob delivers pay-per-click mobile advertising

It's an old saying that there are no bad ideas. We beg to differ. AdMob is "the world's first pay-per-click mobile advertising marketplace" aimed at monetizing traffic going through mobile sites. The company promises to "focus on finding high quality clients" and to split revenues with 75% going to the publisher and 25% to AdMob.

Russell Beattie seems rather excided about the project, though I fail to understand what AdMob does that cannot already be done with AdSense & Co.
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