Quote:
Originally Posted by taustin
And that would be because of . . . Star Wars (1977). Prior to SW, SF was a backwater in the movie industry, with "b movie" pretty much defining the genre (with the occasiaonal "arty" film like 2001, which didn't have the kind of marketing appeal of SW).
The publishing industry has followed trends in movies for a long, long time. It's good business.
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Not entirely true... SF authors were doing publisher sponsored signing sessions prior to SW, I have many signed books from such sessions done locally prior to this date. It's actually the later SF genre readers that tend to think SF began with SW being the be-all and end-all of defining SF but SW just widened the audience... publishers were even sponsoring authors and arranging releases to coincide with SF conventions prior to SW but SF was never the total backwater that many believed otherwise there wouldn't have been such a continuous line of SF publications in the post-war years...