Quote:
Originally Posted by Andrew H.
Well, they probably are a lost sale for him.
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No, they're not.
Let's say I'm a big reader, and read a book each day; +/- 30 a month. Let's say that I have the money to spend $10 each month on books, and loaning a book costs $0.30.
I want to read my 30 books. So what can I do?
1. Buy ONE out of 30 books I want to read, costing $10, which may NOT be Mr. Deary's book. He does not get any compensation if I decide to buy a different book. He has a chance of 1 in 30 each month that I'll buy his book. If unlucky, he may stay unbought forever and he'll never see one penny.
2. I can loan the book in the library, together with 32 others. In that lot of 32, there may be another 2 of his books, so he nets 3x the amount a loan would get him. From one person it may not be much, but it can add up to become a 6.500 pound bonus on top of his sales.
So the library can also be seen as extra income.