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Although I'm definitely an adherent of the "less is best" policy, I can't really get behind the idea that ebook creators are simply "delivering text." If that were the case, there'd be no need for programs like Sigil--or even ePub for that matter.
I imagine publishers would be more than happy to turn ebooks into nothing but "text delivery", but as long as there's authors attached to these pesky little buggers (not to mention a subset of readers who aren't willing to give up on typography entirely), then there's always going be a certain stylistic aspect to ebook creation.
And as long as you CAN achieve certain typographic effects relatively simply in most of today's formats, then questions like "HOW do I achieve what I want (or have been asked) to do" deserve answers that consist of more than just "don't do that." Especially in a forum dedicated to a program that allows you to do exactly what the OP asked about.
There's nothing wrong with embedding fonts to achieve certain effects for certain special sections of books that can benefit from it. "Ebook" doesn't have to be the ascetic zeigeist that some seem to think is its ordained destiny. There's more than enough room for a bit of subdued flair.
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