Quote:
Originally Posted by JSWolf
The sorts of people who do go out and purchase an eink reader after having researched it or do the research without a purchase are the types that would notice.
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Most of us here are the type who looked around and researched our ebook readers. I've been waiting for a reading device that I really liked off and on since I first heard about the Rocketbook years ago. I think the Kindle owners here are likely most in that kind of mode. It's probably how we all found MobileRead. I don't know if that's indicative of the average Kindle owner out there in the wild. After all, they generated a lot of buzz and sales by plastering it on the front page of Amazon.com for a long time. There were many people who'd never heard of such a thing as an ebook reader until then.
That's why I made the comment about iPod and iTunes. Most of us that owned digital audio players before that were pretty geekish, or at least geek-friendly. iPod brought them to the non-geeks. I'd be interested to know how many Kindle owners have thought much about DRM, the tower of e-babel or digital publishing issues in general. Most iFans I know didn't until they tried to do something they thought they should be able to do with the songs they "owned" and realized they couldn't. I doubt most of them would think twice about it if iTunes had an exclusive track no one else had.