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Old 08-21-2008, 05:08 PM   #79
TadW
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Not sure if this has been posted before, but someone gave some thoughts on the Esquire E Ink cover and its potential environmental impact:

Quote:
The Environmental Consequences of Esquire's eInk Cover
So just how much of an environmental disaster is Esquire's misguided eInk escapade? Fast Company did the math. Accounting for manufacture of the batteries and display in China, assembly of the magazine covers in Mexico and then delivery to newstands in refrigerated trucks (to preserve the delicate batteries!), Fast Company estimates:
"150 tons of CO2 equivalent, similar to the output of 15 Hummers or 20 average Americans for an entire year, and a 16% increase over the carbon footprint of a typical print publication."
http://www.treehugger.com/files/2008...se-exposed.php
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