Quote:
Originally Posted by Skaukatt
Could a company succeed if they brought out their own connected e-book device to the market and then paid for puff reviews? Probably not, most people would see right though it.
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Actually, a significant segment of the public
does respond to ad campaigns and "puff" pieces... which is why they are used. Such marketing strategies could easily turn the tide for the marketed device.
Quote:
Originally Posted by slayda
I hope neither one wins since they both are promoting their own proprietary format. We need ebook readers with more open, non-proprietary formats & preferably non-DRMed.
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Well, since ePub is making inroads on both models, the problem isn't as severe as it was.