Quote:
Originally Posted by fjtorres
Maybe they'll draw from neither. 
They are growing the market by focusing primarily on people who aren't attracted by either.
Neither tablets nor smartphones are mature enough markets that gains for one platform *must* be somebody else's loss.
There's still plenty of bystanders out there.
In fact, smartphones still only make up 39% of all mobile phone sales worldwide:
http://www.gartner.com/it/page.jsp?id=2237315
And tablets are an even less mature market.
There's room for everybody to grow without cannibalizing somebody else.
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Some people will switch. The only question is whose numbers are greater.