Thread: An kindle user considers a kobo
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Old 11-04-2012, 10:42 AM   #6
nogle
Gangnam style!
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Posts: 373
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Join Date: Aug 2011
Device: Kobo
Quote:
Originally Posted by oj829 View Post
Once Agency pricing goes the way of the dodo bird, Amazon will once again resume undercutting everybody on price. That's just reality, and anyone shopping purely on price is probably going to be happier in the long run with Amazon and their loss-leading $9.99 deals.
Except Kobo is now owned by Ratuken, a large Japanese company. For Amazon to compete with loss leaders will likely now only cause wholesale reduction in profitabliity of eBooks and the destruction of several competitors, possibly including themselves. In the past, Amazon could use loss leaders because they were the only 600lb gorilla; that is no longer the case.
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