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Going back to the original idea of including a free digital copy with every physical purchase, I should mention that Marvel Comics has started doing that. All of their $3.99 (US) print comics come with a code to redeem for a digital copy of that comic for no additional charge.
Personally, I hate it. The problem is that Marvel also sells those same digital comics for $3.99 without the print copy. So those of us who buy digital comics get less value for our money than those who buy print. This is exacerbated by the fact that other companies discount their comics by $1 or so (some by $2) after a month, while Marvel does not. So a two month old comic from most publishers costs $1.99, but the Marvel costs $3.99.
Needless to say, I buy fewer Marvel books than those of other publishers.
If you're asking for a digital bundle, be careful what you wish for as you may not find you like once you've got it.
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