Thread: Barnes and Noble Downgraded due to increased ebook competition
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Old 08-21-2012, 10:57 AM   #13
bill_mchale
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Quote:
Originally Posted by fjtorres View Post
The thing is it looks like the US eink market is (for now) plateau-ing and the majority of avid readers that could benefit from dedicated readers have already picked sides. What remains as an untapped market is the casual readers, which explains why B&N, Amazon, and Kobo got into tablets.
True, though I suspect that tablets, since one can usually load competing readers on them, actually are eroding lock in.

I suspect.. or at least hope that in 5 years, DRM will be all but extinct in ebooks and readers and tablets will be appliances.
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