Thread: B&N cut prices
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Old 08-13-2012, 07:34 AM   #13
fjtorres
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Quote:
Originally Posted by jbcohen View Post
Hmm an interesting question comes up in my mind: How come B&N is reducing prices in response to Google not Amazon?
Because Amazon is (reportedly) happy with FIRE's sales numbers and they already have a replacement on the way, presumably at the same price point. So cutting the price now, only to raise it when the new model comes out, is bad marketting.

Or, if the new model is going to sell at a lower price, it is better to say; "new and improved. And cheaper, too."
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