thanks alex ! but i must give credit where credit is due : the idea really came from guillaume (bookeen) when we were talking the other day about how to raise the profile of ebooks ; he knows about the "see a kindle in your city" program and he thought it was a good start, so we decided it could be good to do that for *all* devices.
between that and the MR meetups, look out ! ebooks are going to take off !!