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It's not that easy. The devs(Mindtrap) and game have a bit of background. This game was released as a paid app with In-App-Purchase (IAP). While most people don't have an issue with that they do when the company charges a fee for an IAP game. Granted $1 isn't much but it's still the principal and expectation. A similar experience happened with the Duke Nukem port where the devs charged a fee for the product then inserted ads in the paid version.
With both cases the users hammered the products in the review/rating and in both cases the devs responded. In my eyes both devs did the right thing. Duke Nukem ads where removed and Mind trap made the game free. The problem was the folks that paid $1 lost their shirts and home forking up that $1 for the game and they raised hell. My opinion is that Mindtrap tried to save face and explained their move. They possibly told a half truth in their PR and again suffered a backlash.
Maybe there is some truth to Mindtrap claim but I will say this, their two other aps in the market, that don't have IAP, are still for sale(not free) and are still top sellers.
Mindtrap apparently is doing the right thing and giving the early adopters an extra package.
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