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It just may be. . .
Gasp! Windows and Mac users really are different in how they view the world and what they expect from their computers. I think to a certain extent, Apple has always assumed that PC users have always secretly wanted a Mac, so anything that emulates that experience will be successful.
But PC users have consistently avoided the Mac experience regardless of how many times it is offered and emulated. I think this result was inevitable (once Jobs died, probably wouldn't happen if he were alive).
That also may be why the new Windows 8 is viewed so skeptically by the PC user community. It may be very useful, but it ain't Windows as defined by the user community.
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