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Old 07-28-2012, 12:38 AM   #31
murg
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Posts: 3,240
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Join Date: Jan 2012
Location: Australia
Device: Kobo: Not just an eReader, it's an adventure!
Quote:
Originally Posted by hidari View Post
Another problem.... Rakuten is a huge company...Maybe the Kobo is not high on their list of priorities... i.e... Sony would rather make profit on films or TVs or computers than on ebook readers...much more profit....Profits in ereaders may not be that high for big companies....
I think that this is not the case. Well mostly.

Rakuten bought Kobo for good reasons, and is assuming that Kobo management is doing their jobs. So, Rakuten is leaving Kobo alone to do the technology.

Now that Rakuten (hmmm what's a nice way to put it?) has been hoisted by its own petard, you may see Rakuten take a stronger interest in the inner workings of Kobo, especially the technology end.

One has to assume that Rakuten bought Kobo to go into competition with Amazon. At least in Japan, if not the rest of the world. Kobo has just handed the Japanese market to Amazon, if they can move fast enough to get a product out before Rakuten can fix their product and their reputation.
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