Quote:
Originally Posted by MidnightBlue
Why would something like this attract the average consumer? I have never had a problem with DRM, why would I want to go out of my way to avoid it? Why would most people who only had one brand of eReader and who weren't pirates?
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I think Amazon has created an experience for the average consumer where the DRM is seamless and unobtrusive. If you're a Kindle user, then I don't see how the announcement will change your buying habits significantly (unless you're the techie type that backs up their eBooks or converts them into another format using Calibre).
For everyone else, even those who follow one brand of eReader (take your pick), authenticating/authorizing DRM can be a significant hindrance and a chore. It's why NetGalley is the blessing/bane of book reviewers: on one hand, it has a massive selection from a lot of traditional publishers; on the other hand, most of them are DRM'd.