Who doesn't remember the basic lesson from Marketing 101, the
four Ps - which I don't even need to enumerate? It seems at one point - the promotion of products - Palm must have been sleeping in class. A PalmAddict reader submitted some interesting thoughts on how Palm company missed the chance to convince us of the superiority of their handheld devices.
I just think its sad that a company (Microsoft) with unstable, not well thought out products (Windows Mobile & Windows Smartphone) uses their money to do some decent advertising and that a company like Palm just sits there. I'm forced to think about Linux. Microsoft didn't give a crap about linux until people started to here about linux from advertising through companies like RedHat, Dell, IBM, Suse, Novell, etc. Now Microsoft is scrambling around with their Get The Facts (aka: smear the little guy) campaign so as to not lose market share. Palm could be like linux. They could have Microsoft running scared and trying not to lose market share in the smartphone industry. Instead, it seems like Palm is just sitting around making new devices and focusing on their branding. Some advertising would go a long, long way.
An honest editorial, make sure you don't miss the rest over at
PalmAddicts.