[Top100EbooksRank]

http://www.publishersweekly.com/pw/b...ublisher-.html

On a gross revenue basis for the three month period of February 2012 to April 2012, the top 5 publishers are ranked as follows:

1. Marvel, $6,911,068.88
2. DC, $4,296,916.96
3. Image, $2,976,007.95
4. Kickstarter, $2,209,342.00
5. Dark Horse $1,061,354.83


Depending on the size of the pledge, Kickstarter will keep 8%-10%, with 90-92% going to the creators/publisher. For a “regular” publisher, Diamond will require a 60% discount with the publisher keeping 40% of the list price. The top four publishers above are part of Diamond’s “Premiere” program and will have a brokerage relationship with the distributor. It will be a slightly better deal that a regular publisher gets. For the purpose of comparing ballpark net revenue flows to the publisher, the publisher totals were multiplied by 40% and the Kickstarter total by 90%, which yields:

1. Marvel, $2,764,427.55
2. Kickstarter, $1,988,407.80
3. DC, $1,718,766.78
4. Image, $1,190,403.18
5. Dark Horse $424,541.93

In terms of fairness, those publishers will have more titles sold on a given month than are listed in the Top 300. They’ll have a little better revenue percentage than 40%. Not all of Kickstarter’s comics projects are graphic novels, but the majority are. Even with these caveats, Kickstarter is in the conversation for the #2 publisher of graphic novels. Clearly, crowdfunding is making a huge impact in the graphic novel market.