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Marketing is a problem. I do many of those things too (Facebook, Twitter, website, newsletters, mentions on forums), but only to the extent that I don't feel like a saleswhore doing it... and many sites make it clear that any mention of any product at all, or popping up just to promote and run, instantly labels you a saleswhore. I don't have the cash to pay for traditional advertising. I have no friends interested in reading my books (they don't read SF, or they just assume that I can't write because they know me), so I can't solicit reviews; nor do I have access to those who have bought through the many sales channels I use, so I can't ask them for reviews, and most of them just don't bother.
With so little feedback, I can't even identify a problem with my books or my promotional efforts that could be fixed, so I'm completely in the dark.
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