Thread: Retailer Data on Readers - Useful or Creepy?
View Single Post
Old 06-28-2012, 10:23 PM   #1
charlesatan
Addict
charlesatan ought to be getting tired of karma fortunes by now.charlesatan ought to be getting tired of karma fortunes by now.charlesatan ought to be getting tired of karma fortunes by now.charlesatan ought to be getting tired of karma fortunes by now.charlesatan ought to be getting tired of karma fortunes by now.charlesatan ought to be getting tired of karma fortunes by now.charlesatan ought to be getting tired of karma fortunes by now.charlesatan ought to be getting tired of karma fortunes by now.charlesatan ought to be getting tired of karma fortunes by now.charlesatan ought to be getting tired of karma fortunes by now.charlesatan ought to be getting tired of karma fortunes by now.
 
charlesatan's Avatar
 
Posts: 230
Karma: 3799024
Join Date: May 2012
Device: iPad
Retailer Data on Readers - Useful or Creepy?
via http://www.digitalbookworld.com/2012...ers-and-learn/

Quote:
– Barnes & Noble learned that while novels are generally read all the way through, non-fiction is read in parts and readers often quit non-fiction books before finishing.

– Kobo found that George R.R. Martin’s A Dance With Dragons (the fifth book in his popular Game of Thrones series, Random House) was a particularly engaging book: Most readers read it from start to finish at an average speed of about 50-pages an hour.

– Amazon has data on readers’ bookmarks, notes, annotations and highlighted passage. The company wouldn’t share specifics with WSJ. The Journal did, however, point out that Amazon is in a unique position to put this data to use as it’s both a retailer and a publisher.
More info from the link and their source (http://online.wsj.com/article/SB1000...051438304.html).

Just wondering though: do readers find this data-gathering useful or creepy (or conflicted as you're somewhere in between)?
Last edited by charlesatan; 06-29-2012 at 01:51 AM.
charlesatan is offline   Reply With Quote