Quote:
Originally Posted by fjtorres
I'm not sure the window is totally closed for B&N to expand internationally--MS *will* be distribbuting the PC Reading app worldwide--but B&N is going to need local content in those markets beyond whatever global english content they can muster.
Given that most countries should have at least one local-only player to compete with the aspiring global players (Amazon, Rakuten/Kobo, Google, and Sony) there will still be room for single-market players and Nook might survive as a US-only player. It *is* a big market, after all.
More concerning at this point is: How come B&N can't make a profit out of Nook's 25% of the US ebook market? Where is all that money going?
|
BN spent $200M developing the Nook, according to Ken Auletta in an article in the New Yorker. That's one answer.