[Matthew Bostock]

I see where you guys are coming from, but don't you think there's some room for the web and social media to come into play?

When you're reading, granted, you don't want any social. At [deleted] we don't do that. It's just text on a page, as you'd envisage. But when you choose to highlight something, sharing springs into life.

For example, if I'm following someone and what they read, when they make highlights in a book, they are giving me an insight into it way deeper than the cover and summary could ever do. Therefore, exploiting the 'social' is good for book discovery.