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Originally Posted by wizwor
No. At least not for PBS. There's no interest at all. They value that time too much.
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To be fair, it's a very niche market. I'm a parent with an interest in promoting reading in my children--and I wouldn't watch the show. My kids are old enough to read on their own without prompting, and neither they nor I have any interest in celebrities. Unless the reading were from a book we were strongly interested in, we wouldn't watch. And if it were geared toward "bedtime stories for beginning readers," that wouldn't be likely.
And it'd have no interest at all to teens, college students, and older adult non-parents.
However, a Kickstarter project of "celebrities reading bedtime stories" and sold on DVD or as streaming/downloadable files has promise.
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As for Amazon or the publishing industry sponsoring paid programming, I haven't looked into it. With the proliferation of new stations since the digital transition, this may be worth looking in to. I can imagine celebrities recording the spots for free.
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Some of them, yes. Especially if you could pitch it as "Celebrities read a chapter from one of their favorite childhood books."
You'd just need to get access to a recording studio and whatever media touch-up skills are necessary. (And, of course, copyright licensing permission. Which may mean starting with public domain books and a handful of creative commons releases.)