Quote:
Originally Posted by BeccaPrice
Why are publishers so fond of adding "friction" to their books? I'd think they'd want to make it easier to read their books, not harder.
|
They want to make it easier to buy their books. Reading them is material to them only in as much as it is an inducement to purchase. Although libraries represent sales, they also represent lost sales in the people that will go on a wait list at the library to avoid the purchase. Some of those on waiting lists would buy the book rather than wait if "friction" is great enough.