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Which puts me in mind of another product that was a wee pricey when it first came out. The ubiquitous DVD player. They didn't always run cheap, folks, and there wasn't always a good supply of DVDs for rent.
In fact, the closest DVD rental place (back when I got my first player ... which was a little over $400), never had any of the movies I wanted to see. So many of them weren't even in DVD format back then.
So, I took to purchasing the movies I watched. Content was generally (and still is, generally) $20 a pop. However, I justified it by reminding myself that I was getting movies I would likely watch more than once, and by looking at the theater ticket prices, cost of popcorn and soda, doing a little match ... and I was saving money.
Now, there's Netflix, and I'm watching movies right, left and sideways. Netflix is making a hefty profit, my DVD players (which have come down in price) have paid for themselves many times over ... and all is well. Maybe not so much with the theater owners ... but I got tired of having strangers talking on their cell phones during the best parts of the film, and really tired of being told I could not bring my purse into the theater because I "might" be sneaking in my own M&Ms. And, apparently, so have a lot of other people.
I look at ebooks the same way. If the content provider is smart, then the entry level of the device will come down in price. Someone will start up a SD card book rental club, and for $10.00 a month you too can have all the books you can read!! Return postage prepaid!!
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