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Originally Posted by elemenoP
Although I would like to add: it is dumb on B&N's part to assume that no book uses the word "kindle" as a regular word. It was a real word before Amazon ever got hold of it.
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Seems to me to be even dumber to assume that B&N is the culprit rather than the book's publisher. I'd be more inclined to think it might be B&N if every instance of the words Amazon and Kindle were changed to B&N and Nook in other books. That this is the only example given indicates to me it is a publisher problem, not a B&N problem.