Quote:
Originally Posted by HansTWN
Actually, some commercials are more fun to watch than the shows themselves. At least they put a lot more thought into making them.
Not that I see anything wrong with skipping commercials. But if all advertisers believe nobody is watching their ads... What do you propose, pay TV only, tax supported TV, no TV at all?
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First, you're right about
some ads being very entertaining. But once you start fast-forwarding through the ads, you skip the good ones along with the boring ones. So making better ads doesn't really work as a tactic.
All that really works is product placement within the show itself. Once product placement becomes conspicuous, it becomes annoying. If it's annoying enough, people stop watching the program.
The next step is inserted ads within the program. We have them now with enlarged and extended "bullets" advertising other shows, though so far they're limited to the first few seconds of a program after the commercial break. If people put up with it, they'll appear in the middle of a show and eventually throughout the whole thing.
Maybe people will get so fed up with commercials they can't skip, they'll be willing to pay extra for what we think of as "normal TV shows" (non-HBO, etc.) without them.
For the foreseeable future, though, if there were a way to buy stock in product placement, that's where I'd put my money.