05-22-2012, 04:07 PM
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#43
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Lunatic
Posts: 1,691
Karma: 4386372
Join Date: Dec 2011
Location: Land of the Loonie
Device: Kindle Paperwhite and Keyboard, Kobo Aura, iPad mini, iPod Touch
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Quote:
Originally Posted by K. Molen
According to Ipsos Reid (via Wikipedia) in August 2011 the Canadian e-reader market shares break down like this:
Kobo: 36%
Kindle: 25%
Sony: 23%
Others: 16%
Source: http://en.wikipedia.org/wiki/Kobo_Inc.
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More recent numbers ( link):
Quote:
The January 2012 wave of the Mobil-ology Study shows the Kobo far out in front with 46% penetration and the Kindle slipping one point to 24%. The big shift comes at the expense of Sony’s eReader, which saw market penetration drop from a category leading penetration in January 2011 to a distant third at 18% in January 2012.
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