Most people are used to seeing superscripts (which are often too small to easily click/tap/whatever) for forward/back endnote links. I—and lots of others—use a bracketed number [1] for both the forward link and the back link.
Keep in mind that whatever strategy you come up with for the return link is more than likely only ever going to be a fall-back CYA option; since most ereaders already provide some sort of built in "back" functionality (for just this purpose) that the reader will opt for. Which usually has the added benefit of returning you to the "exact" text you started with... instead of a different "page" with your anchor point at the very top.
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