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It seemed to me that, despite the headline, the article was more about the need to keep material coming for marketing purposes (keep your readers happy and stay in their faces) - than it was about only one-book-a-year being slack. And, I suspect, there is probably an element of truth in it when viewing things from the perspective of ebooks and online publishing. The blogs (etc) that do well are the ones that regularly come up with interesting articles that encourage people to keep coming back, so the idea that novel writers should also be more prolific fits with this profile.
To a certain extent I think this has always been true; prolific authors get to build on their successes, whereas sporadic authors tend to have each new book stand on their own. The difference in this brave new world of the Internet is that the timing has picked up, or perhaps peoples' attention spans have reduced ... or both.
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