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If Amazon offered a free Kindle for new Amazon Prime members, that would be enough incentive for me to sign up. As it is now, the two-day shipping, limited choice of free videos, and one book borrow per month don't entice me, but a free Kindle would! I'd probably give it to a family member.
If the program would require that you buy a certain number of books per year to get a free Kindle, then no. I get most of my ebooks for free or I borrow from the library.
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